Joe Barr, Ultra Cyclist World Champion, Coach

Joe Barr, Ultra Cyclist World Champion, Coach

Competitive Highlights

2017 Race across Italy 1st Place over 50's
1st Place UMCA – Irish 12hr – 1st overall
New UMCA National Record, Malin Head to Mizen Head to Malin Head – New Record – 49hours.
1st Place UMCA World Cup -Le Mans 24hr
1st Place UMCA World Cup -NCOM 1000 Texas (age group)
2nd Place 2014 RAAM Solo Finisher (age group)
4th Place 2014 Race Across Italy 4th Place
1st Place 2009 Race Around Ireland,1350 miles
1993 – Set north/south crossing record of Ireland record, Malin to Mizen

How BRL Sports Products Work for Me

“I am very privileged to have the support of a forward thinking company like BRL Sports. The team at BRL unique attention to product formulation and the continued R/D to enhance the functionality on the feedback from the ambassadors who push the limits of demand in each competitive event they participate.  This knowledge is then filtered to everyone who chooses to use TriFuel , EPO-Boost, Invigor8, and AltitudeRx as their choice of nutritional supplementation related to their sport.

I have been an ambassador for BRL Sports since 2012 where I was preparing for my first RAAM, since then I have been top 5 in World Ultra Marathon races which I have competed. I have just completed RAAM and previous to that finished 3rd in a World 12 hour event completely on TriFuel alone, no solid food. I have also increased both my VO2max and Hematocrit levels from a lifetime 43 to 47 with the use of EPO-Boost and AltitudeRX.

I have found the an all around training and competition nutritional solution in Trifuel which we all as sports people strive. Trifuel is easy to use on a long term basis pre and post efforts. In events of long duration which are multiple days like RAAM it never becomes difficult to keep ingesting…, no nasty stomach problems, bloating or discomfort.

The key is to ensure that your intake is adequate per hour of your event based on your personal body mass profile. I measure calorie output per hour based on our event (mph/km ) schedule, including exterior temp, this is then balanced with the correct ml of fluid intake per hour based on the individual body mass profile.

With the new Trifuel electrolyte count, having a personal sweat test to establish your individual sweat type and count per litre of fluid loss will allow you to gain most from the product.

The best supplementation package on the planet today. I will use Trifuel, EPO-Boost, Invigor8, and Altitude RX to fuel all of my future events”* 

Joe Barr

*Individual Results May Very



Also in Brand Ambassadors

Todd Parker, Cycling & Triathlon Coach, Former Pro Triathlete
Todd Parker, Cycling & Triathlon Coach, Former Pro Triathlete

"I have been impressed with my performance gains in such a short time period. I have experienced a significant boost to my aerobic capacity and endurance, by a noticeable increase in my cardiac output – the biggest contributor to improvements in one’s Lactate Threshold and VO2max.*"
Read More
Fernando Cabada, Marathon
Fernando Cabada, Marathon

"Trifuel drink was the biggest factor giving me the energy I needed to keep me on 5 minute miles and run my fastest marathon ever of 2:11:36 at the Berlin Marathon."*

Read More
Ivette Mejia, Marathoner
Ivette Mejia, Marathoner

Marathoner Ivette Mejia has never looked back since she added TriFuel and Invigor8 Superfood Shakes to her training regimen.

Read More

Get the Inside Scoop